Hi, I’m Ivan!
I enhance products with user research & workshops.

Intro

你好 !

With over a decade of experience, I am a passionate advocate for human-centered design and user research. My specialty is employing qualitative and quantitative methods to uncover user insights that inform strategic product direction and development.

I excel at understanding user needs, distilling research into compelling narratives, and guiding teams to build better solutions. Whether conducting usability studies, synthesizing data, or leading workshops, I immerse myself in the user mindset.

Currently, I am focused on leveraging my UX research and design thinking expertise to help companies innovate and create experiences that truly resonate with customer needs. I would relish the opportunity to collaborate with teams committed to building people-first products

Core Skills

  • User Interviews

  • Workshop Facilitation

  • Data Synthesis

  • Journey Mapping

  • Requirements Capture

  • Design Thinking

  • UX/UI Design & Research

  • Rapid Prototyping

  • Usability Testing

  • Qualitative Analysis

  • Stakeholder Management

Case Studies

The studies below demonstrate my human-centered design expertise, including research artifacts, findings, and reports. Download my resume to learn more about how I collaborate with teams and focus on users to build better solutions.

Send a message if you would like a password to unlock the content!

Boosting StartupOS Engagement with Interviews

Guiding product enhancements with internal design audits, user interviews, and internal ideation to pivot to AI

Increasing Search Portal Usability Scores by 100%

Testing a gamified search portal through its third iteration to improve usability and utility

Streamlining Millitary Leave Requests with User Insights

Practicing radical empathy to guide an effort to modernize legacy systems of taking leave

Designing a remote gift exchange workshop in Mural

Refusing to let COVID take away festivities, I made a workshop that Mural added to their library of templates.

“Your superpower of being able to take a look at any product, platform or solution, break apart the ecosystem and improve it through deep user-centered research, thinking, and design, is something that I wish I could bottle and take with me everywhere I go.”

Lisa Hoover, CXO
StartupOS

My Values

These values guide how I approach my work and life. In the spirit of courage and transparency, I share them openly to connect with teams and individuals who share this ethos. When our values align, we can achieve great things together.

  • Collaboration

    Partnering together, we go further.
  • Creativity

    Thinking differently to drive innovation
  • Diversity

    Seeking out new perspectives and embracing individuality
  • Authenticity

    Being true to myself and creating an open, trusting environment.
  • Accountability

    Taking ownership and seeing commitments through.

Past Clients

KPMG

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Fidelity Investments

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LAX

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StartupOS

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NASA

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Air Force

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CMS

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VA

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KPMG 〰️ Fidelity Investments 〰️ LAX 〰️ StartupOS 〰️ NASA 〰️ Air Force 〰️ CMS 〰️ VA 〰️